Unique SEO Methodology


How to start SEO optimization A very common question, "How and on what action to start SEO optimization? '' . This q...

How to start SEO optimization

A very common question, "How and on what action to start SEO optimization? ''. This question is usually asked by people who have enough time and determination to make the most of SEO optimization. However, it is noted that in most cases those who make themselves (self-taught) SEO optimization does everything scattered and inconsistent, so this article will be given a degree of consistency and technique to begin and how self-made SEO do not employ any SEO professional or SEO company.

How to start SEO optimization

PRIMARY SEO optimization sequence:

1. A list of keywords and keyword grouping

2. Website or e-shop structure formation (Figure)

3. Keyword assignment

4. Internal optimization

5. External optimization

1. A list of keywords and keyword grouping

A particularly important point - this is a list of appropriate keywords, because choosing the wrong keywords virtually all internal SEO optimization can go "on the tail of the dog." WHY? Optimizing the wrong keywords (not suitable - do not meet the site's content, little performed searches with the selected keyword, and so on.)
Will not achieve SEO optimization targets (targeted website traffic volume growth, high-quality traffic growth, increasing sales, etc.).

IN DETAIL about keywords and their selection can read the article "About keywords"read there

Selects a keyword list, and select the best keywords

  • With the maximum KEI*
  • * - If the correct option RELEVANCE
if it is difficult to decide by KEI (keyword when several very slightly different), then recommend to look at the search volume and Google adwords planning tool. Then choose a keyword to search the contents of more and more expensive (by Google Adwords planning tools).
Organize keywords
The next stage - it is a grouping of keywords in keyword groups. This is a breakdown of the keyword list of keywords related groups.

example if you have an electronic store which sells computers it should be grouped into the following keyword groups: (1) keywords Concerned with portable computers, and (2) key Concerned with desktop computers.

example if the e-shop sold chairs and tables should then be divided into several keywords in all groups: one group all the keywords Concerned with chairs and tables with the other group.

2. Website or e-shop structure formation (Figure)

Draw a website or e-shop scheme. In such cases, when a website or e-shop has hundreds or thousands of pages, then the scheme drawn only by categories and subcategories and those pages that will really optimized.


The very scheme of direct SEO benefit does, but recommend it to prepare for this scheme will give clarity prioritizavimą optimization, and the ability to see where the pages can be optimized with additional internal links, etc.

MORE: it must also be selected and the strong / good sites that will not be directly optimized. Having selected a note of them in the diagram. As such electronic stores it can be bad contextual links (via keyword) directed to the optimized pages.

This step is very important, so it is also necessary to perform.

IMPORTANT: It is necessary to properly build the site structure. Carve (unless properly prepared) site in the menu bar or the like, preferably išsigeneruoti (or manually make) the entire site map (Eng. Sitemap) and it scratched structure. Because only when viewed through the same website or online store does not always discover all the pages.

It is also important to properly display the page hierarchy. As such. If you are here:

  • www.domain.com
  • www.domain.com/facilities
  • www.domain.com/service-price
  • www.domain/facilities/uk
  • www.domain/facilities/usa
Then the page is structured as follows:

web page structure

The most important focus of the page: www.domain.com/service rates at will after page www.domain.com/services. Although perhaps you own the site structured menu bar link on this page and then stored a reference www.domain.com/service, but you need to look at the URL.
Detailed information on how this is done you can read here: https://seositeoptimization.blogspot.com/2017/05/link-optimization.html.

Site shema

It is important to understand the structure of a site focusing on URLs (highlighted in yellow in the scheme, in order to clarify the structure of the hierarchy on the site).

P.S. If you're a developer or know how to easily and quickly prepare this type svetinės structure (perhaps sitemap and scripting can be used to išgeneruoti structures) always wait recommendations.

3. Keyword assignment

At this stage, we already have:
  • Selection of the best keywords.
  • Keywords grouped by keyword groups.
  • Website or e-shop scheme / structure.
At this stage, it is essential to have selected and grouped keyword, existing site pages (that page URL).
How to select the appropriate page of your site and assign keyword information here: https://seositeoptimization.blogspot.com/2017/05/site-optimization.html

Keywords ATTRIBUTION Make:
1. In principle, the table
2. OR Sitemap

4. Internal optimization

Only then, when you make all the steps listed above do internal site optimization. BUT do not take all the pages at once. Optimize your page by page and everything labeled, optimized page table in order not to make mistakes, did not mingle with the optimized pages (as is often observed starting to optimize a single page, and a month later the next page with the same keyword, and this leads to the result that a lot of work, and use a little).

Edit the contents of the page according to the following recommendations: 

How to strengthen the optimized pages for the next available neoptimizuojamus pages read here:

V. External optimization

The external optimization not write in such detail, but in short the external optimization - is suitable for obtaining high-quality links (to a certain scheme and time).

TOnly then can you make an internal website optimization, you can start doing and external. Perhaps one of the most important principle - appropriate link at the right time.

Proper link- better hurry and negraibstyti from anywhere in the link after payment of several euros, but consider the receipt of appropriate links to and more expensive, but much more valuable. As such .: google.com from the top 10 according to your word, but in most cases will be the top ten all your competitors, so you need to analyze where and how to get the best tool, to analyze what gets TOP1 links page and so on. For better one good strong reference (related content, etc.) than any 100 or even spam'inių (after spam tool you do not mind that you have no benefit but can harm your site).

Right time - Do not buy at the same time / time a large amount of links, etc., as soon as Google will notice and it will usually be treated negatively because Google analyzes the entire history of the site and it would be very strange to get n number of links simultaneously. Links must be obtained to maximize naturally, such as .: 2-3 links per week to optimize pages you visit to Google to see it as a natural and artless process.

The external optimization should be remembered and kept returning to the internal optimization. The main thing - constant content / information update (blog / blog Conduct). The maximum write articles for people, not for search engines robots. Because a common mistake that too many articles are optimized and reloading artificially keywords. THEREFORE if people like the article, then the love and the search engine robots.



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Seo Optimization: Unique SEO Methodology
Unique SEO Methodology
Seo Optimization
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